Unit Outline
ZAD121
Design Thinking
Semester 1, 2024
Tony Flowers
University College
College of Business and Economics
CRICOS Provider Code: 00586B

Unit Coordinator
Tony Flowers
Email: Anthony.Flowers@utas.edu.au
What is the Unit About?
Unit Description
 

Design thinking draws on creative, iterative and collaborative approaches to problem-solving, including exploration of potential solutions though idea generation, rapid prototyping and testing. While conventional approaches to problem-solving often rely on the application of highly structured methodologies and process controls, design thinking encourages incorporation of diverse perspectives, free association of ideas, subjective perspectives and emotional inputs. Design thinking often generates innovative solutions to problems due to its more open-ended approach. In this unit, you will be introduced to the principles of design thinking through investigation of design thinking theory, as well as specific examples and case studies. You will then apply these principles in a small-scale project that involves problem formulation and application of design thinking to the development of proposed solutions. The unit provides you with opportunities to learn and apply the key concepts, principles and processes of design thinking. As a result, you will explore the theory, as well as use design thinking tools and techniques in practice.
Intended Learning Outcomes
As per the Assessment and Results Policy 1.3, your results will reflect your achievement against specified learning outcomes.
On completion of this unit, you will be able to:
1.
Identify and describe principles and processes of design thinking
2.
Analyse specific examples of design and explain influences of design thinking
3.
Apply design thinking in practice
4.
Reflect on the design thinking process
Requisites
REQUISITE TYPE
REQUISITES
Anti-requisite (mutual excl)
ZAD107
Alterations as a result of student feedback
To Be Determined
 
 

Teaching arrangements
ATTENDANCE MODE
TEACHING TYPE
LEARNING ACTIVITY
CONTACT HOURS
FREQUENCY
On Campus
Tutorial
2-hour weekly tutorials or workshops per semester
2
Weekly
Online
Tutorial (Online)
2-hour weekly tutorials or workshops per semester
2
Weekly
Attendance / engagement expectations
If your unit is offered On campus, it is expected that you will attend all on-campus and onsite learning activities. This is to support your own learning and the development of a learning community within the unit. If you are unable to attend regularly, please discuss the situation with your course coordinator and/or our UConnect support team.

If your unit is offered Online, it is expected you will engage in all those activities as indicated in the Unit Outline, including any self-directed learning.

If you miss a learning activity for a legitimate reason (e.g., illness, carer responsibilities) teaching staff will attempt to provide alternative activities (e.g., make up readings) where it is possible.
 
 
 
 

How will I be Assessed?
 
For more detailed assessment information please see MyLO.
Assessment schedule
ASSESSMENT TASK #
ASSESSMENT TASK NAME
DATE DUE
WEIGHT
LINKS TO INTENDED LEARNING OUTCOMES
Assessment Task 1:
AT1: Design Thinking Workbook
Week 5
30 %
LO1, LO2, LO3, LO4
Assessment Task 2:
AT2: Design Thinking: Wicked Problem Brief
Week 9
30 %
LO1, LO2, LO3
Assessment Task 3:
AT3: Design Brief
Week 14
40 %
LO1, LO2, LO3
 
Assessment details
    
Assessment Task 1: AT1: Design Thinking Workbook
Task Description:
You are to complete specific exercises (provided to you in a supplementary document) related to the practice of Design Thinking. You must accompany each exercise with a reflective piece of writing that explains your thought process and insights to Design Thinking.
You will submit a digital copy of your workbook along with a written summary document.

Task Length:
Maximum: 6 x A4pages including a written reflection of approx 500 words
Due Date:
Week 5
Weight:
30 %
 
CRITERION #
CRITERION
MEASURES INTENDED
LEARNING OUTCOME(S)
1
Use design thinking tools and techniques to communicate insights
LO1, LO3, LO4
2
Communicate design ideas, terms and concepts
LO1, LO2
3
Reflect on the design process and insights
LO1, LO4
 
Assessment Task 2: AT2: Design Thinking: Wicked Problem Brief
Task Description:
You will be provided with a “Wicked Problem” statement from which you will:

· Develop an empathy map
· Define/Redefine the problem
· Ideate and document possible solutions
· Propose a prototype
· Provide a written reflection on your prototype and the design thinking process

Task Length:
Maximum: 8 x A4 pages + written reflection (500-700 words)
Due Date:
Week 9
Weight:
30 %
 
 

CRITERION #
CRITERION
MEASURES INTENDED
LEARNING OUTCOME(S)
1
Analyse information to deliver a creative brief
LO1, LO3
2
Use design concepts and processes to identify and propose solutions
LO1, LO2
3
Apply design thinking practices to inform decision-making
LO3
 
Assessment Task 3: AT3: Design Brief
Task Description:
You will apply design thinking approaches, tools and techniques to a real-life brief (which will be provided to you). You will empathise and isolate the client needs and audience, further define the scope and required outcomes, and then propose draft solutions and ideas. From there, you will identify and suggest suitable 'low-fi' prototypes.

Task Length:
Maximum: 10 x A4 Pages and/or 1,000 words. An emphasis should be placed on visually representing your ideas over text.
Due Date:
Week 14
Weight:
40 %
 
CRITERION #
CRITERION
MEASURES INTENDED
LEARNING OUTCOME(S)
1
Analyse information to deliver a creative brief
LO2, LO3
2
Use design concepts and processes to identify and resolve problems
LO1, LO3
3
Apply design thinking practices to inform decision making
LO3
 
 
 

How your final result is determined
To pass this unit, you need to demonstrate your attainment of each of the Intended Learning Outcomes, achieve a final unit grade of 50% or greater, and pass any hurdle tasks.
 
Submission of assignments
Where practicable, assignments should be submitted to an assignment submission folder in MYLO. You must submit assignments by the due date or receive a penalty (unless an extension of time has been approved by the Unit Coordinator). Students submitting any assignment in hard copy, or because of a practicum finalisation, must attach a student cover sheet and signed declaration for the submission to be accepted for marking.
 
Requests for extensions
If you are unable to submit an assessment task by the due date, you should apply for an extension.
 
A request for an extension should first be discussed with your Unit Coordinator or teaching support team where possible. A request for an extension must be submitted by the assessment due date, except where you can provide evidence it was not possible to do so. Typically, an application for an extension will be supported by documentary evidence: however, where it is not possible for you to provide evidence please contact your Unit Coordinator.
 
The Unit Coordinator must notify you of the outcome of an extension request within 3 working days of receiving the request.
Late penalties
Assignments submitted after the deadline will receive a late penalty of 5% of the original available mark for each calendar day (or part day) that the assignment is late. Late submissions will not be accepted more than 10 calendar days after the due date, or after assignments have been returned to other students on a scheduled date, whichever occurs first. Further information on Late Penalties can be found on the Assessments and Results Procedure.
 
Review of results and appeals
You are entitled to ask for a review of the marking and grading of your assessment task if there is an irregularity in the marking standards or an error in the process for determining the outcome of an assessment. Details on how to request a review of a mark for an assignment are outlined in the Review and Appeal of Academic Decisions Procedure.