Unit Outline

This unit equips you with the skills to produce content and tell stories across a range of media. A variety of digital tools, delivery options and conceptual approaches will be explored as you design, research and produce their content. Academic and technical staff will guide you through the production of journalism, public relations, or creative content suitable for delivery online, and as broadcast and print. Through the unit, you will be expected to develop skills in research, writing, online publication and audio and visual production.

Intended Learning Outcomes

As per the Assessment and Results Policy 1.3, your results will reflect your achievement against specified learning outcomes.

On completion of this unit, you will be able to:


1.	Critically assess and evaluate the social, cultural and political role of digital media storytelling in a dynamic and global communication environment.
2.	Design digital storytelling projects by applying and integrating strategies across a variety of relevant platforms.
3.	Communicate effectively across a variety of media platforms, including video, print and other online networks.
4.	Critically evaluate and discuss your media production experiences across multiple platforms in the context of key concepts in media and communication.

Requisites


REQUISITE TYPE	REQUISITES
Anti-requisite (mutual excl)	HEJ419

Alterations as a result of student feedback

How will I be Assessed?

For more detailed assessment information please see MyLO.

Assessment schedule


ASSESSMENT TASK #	ASSESSMENT TASK NAME	DATE DUE	WEIGHT	LINKS TO INTENDED LEARNING OUTCOMES
Assessment Task 1:	Project Proposal and Oral Presentation	See the MyLO site for the due date	25 %	LO1, LO2, LO3
Assessment Task 2:	Project Briefing Document	See the MyLO site for the due date	25 %	LO1, LO3, LO4
Assessment Task 3:	Multi-platform Media Project	See the MyLO site for the due date	50 %	LO2, LO3

Assessment details

Assessment Task 1: Project Proposal and Oral Presentation

Task Description:

For this assessment, we ask you to make a six-minute spoken presentation on your proposal for a multi-platform project. The presentation will be made in class and you should create an accompanying audio-visual component (eg: PowerPoint slides, online resources, short video) that outlines your initial ideas. You will then respond to questions and feedback from fellow students and the unit coordinator.

Task Length:

1500 words equivalent

Due Date:

See the MyLO site for the due date

Weight:

25 %

CRITERION #

CRITERION

MEASURES INTENDED

LEARNING OUTCOME(S)


1	Clearly, systematically and persuasively present your initial ideas for your multiplatform project.	LO2, LO3
2	Use accompanying audio-visual presentation to demonstrate your preliminary ideas around your project, which may include sample media output	LO2, LO3
3	Demonstrate an advanced conceptual and practical understanding of the tools, platforms and approaches available for digital storytelling.	LO1

Assessment Task 2: Project Briefing Document

Task Description:

Drawing on your pitch in assessment one, write a briefing document communicating your ideas for your multi-platform project.

You will need to identify the intended audience of your document, such as an employer, a potential sponsor, or for the purposes of applying for funding.

The report will need to analyse your project, identifying factors such as intended audience, messages and choice of platforms to communicate through.

Task Length:

1000 words

Due Date:

See the MyLO site for the due date

Weight:

25 %

CRITERION #

CRITERION

MEASURES INTENDED

LEARNING OUTCOME(S)


1	Critically analyse your own work by addressing and reflecting on the rationale behind your main project	LO4
2	Demonstrate your understanding of varied media platforms, practices and strategies in communicating a story.	LO1
3	Show clarity and effectiveness of discussion through written expression.	LO3

Assessment Task 3: Multi-platform Media Project

Task Description:

For this assessment, you are to develop a short story and communicate it effectively across a variety of THREE media platforms, which can include video, audio, print, social media and other digital media.

Task Length:

2000 words equivalent

Due Date:

See the MyLO site for the due date

Weight:

50 %

CRITERION #

CRITERION

MEASURES INTENDED

LEARNING OUTCOME(S)


1	Put into practice skills learned in this unit; these include media and production skills across multiple platforms.	LO2, LO3
2	Design a project which caters to its intended audience.	LO2, LO3
3	Demonstrate the use of technology in a user-friendly and readable way.	LO2, LO3
4	Show clarity and effectiveness of discussion through written expression.	LO3

How your final result is determined

To pass this unit, you need to demonstrate your attainment of each of the Intended Learning Outcomes, achieve a final unit grade of 50% or greater, and pass any hurdle tasks.

Submission of assignments

Where practicable, assignments should be submitted to an assignment submission folder in MYLO. You must submit assignments by the due date or receive a penalty (unless an extension of time has been approved by the Unit Coordinator). Students submitting any assignment in hard copy, or because of a practicum finalisation, must attach a student cover sheet and signed declaration for the submission to be accepted for marking.

Academic integrity

Academic integrity is about acting responsibly, honestly, ethically, and collegially when using, producing, and communicating information with other students and staff members.

In written work, you must correctly reference the work of others to maintain academic integrity. To find out the referencing style for this unit, see the assessment information in the MyLO site, or contact your teaching staff. For more detail about Academic Integrity, see Important Guidelines & Support.

Requests for extensions

If you are unable to submit an assessment task by the due date, you should apply for an extension.

A request for an extension should first be discussed with your Unit Coordinator or teaching support team where possible. A request for an extension must be submitted by the assessment due date, except where you can provide evidence it was not possible to do so. Typically, an application for an extension will be supported by documentary evidence: however, where it is not possible for you to provide evidence please contact your Unit Coordinator.

The Unit Coordinator must notify you of the outcome of an extension request within 3 working days of receiving the request.

Late penalties

Assignments submitted after the deadline will receive a late penalty of 5% of the original available mark for each calendar day (or part day) that the assignment is late. Late submissions will not be accepted more than 10 calendar days after the due date, or after assignments have been returned to other students on a scheduled date, whichever occurs first. Further information on Late Penalties can be found on the Assessments and Results Procedure.

Review of results and appeals

You are entitled to ask for a review of the marking and grading of your assessment task if there is an irregularity in the marking standards or an error in the process for determining the outcome of an assessment. Details on how to request a review of a mark for an assignment are outlined in the Review and Appeal of Academic Decisions Procedure.